Guest Talk at the ZiMT
Tue 14. Jan 2020 @ 13:00 – 14:00 – Session 1: Ready to Launch Technology transfer is a well established term which has been around for decades. From the perspective of a business school, IESE approaches the issue from the market. Starting from the perspective of what the commercial markets and customers demand, and working backwords towards what investigation and research is underway, we […]